I'm from Wisconsin. I currently live in Wisconsin. And we really like our beer.
It's very enjoyable to hear non-natives talk about their reactions to our culture - they are ASTOUNDED at the amount of beer that we drink (actually, the amount of anything we drink, but that's another story).
Aside from the REAL native peoples of this area, the settlers were mainly German (with pockets of Polish, Belgian, Norwegian and other European countries). Indeed, the only other place where I've seen people enjoy their "adult beverages" as much as we do is in Germany/Austria.
Because there were (and are) so many people of German descent here, it would stand to reason that they would take their trades from the "old country" and apply them here. Let's think about some popular last names and how very German they sound: Pabst, Schlitz, Leinenkugel, Heilmann, Blatz, Miller, Sprecher....the list goes on and on. And these hearty German men are (or in the case of Miller, were...but that's a whole other story) based in Wisconsin.
I do find myself getting nostalgic for beer labels, especially from companies that no longer exist. And the old labels are so festive! Here are some of my favorites (the Grain Belt, et al labels are actually miniatures from a promotion back in the 60s):
I've also done some collages with beer labels! They are so versatile and they always get their point across. If you enjoy beer labels, I highly suggest picking up some (get more than one of each) and collaging with them. Better yet? Use the beer labels that you've peeled from your own bottles! I've done that too, in the case of the "Strawberry Blonde" and "312 Skyline" ATCs, below! :D