Monday, October 24, 2011
Capturing the Moment
I have two stories about that this week. First up is this marvelous lot of old film instructions. Thanks to my friend Matt, I am able to see at a glance the timeline of fonts used by Kodak. Seriously, look closely - in the older instructions Kodak still uses the old chunky block logo and the marvelous Futura font for the instructions. In the newer ones, the logo isn't really used at all and the instructions are in the ubiquitous Helvetica, which took over the world in the Seventies. Can you tell which style I favor? :D
Some of you may remember the post I did back in January about cameras and film that I wrote in response to the last Kodachrome film being processed. Now that it's been nearly a year, I wonder how much more of this kind of stuff we're ever going to see. For non-collectors (or those who don't know a collector who would love to have them), these instructions would've either been thrown away at the time of purchase or they're being thrown away now, because there's no point of having film instructions now that the film isn't even being made.
Of course, some film is still being made but I would imagine that it's going to get more expensive now that the demand isn't there. Art students will still want to create photographs through the old method and there's always cool photo techniques to be done with Polaroid transfers and pinhole cameras and Holgas and Dianas and all of those other fun "art" cameras. I took a workshop at Redline Community Art Studio this weekend and they actually offer darkrooms for their students, one of the only places in Milwaukee to do so.
Now more than ever cameras are a part of our lives, not just for special occasions like they used to be. Camera phones and the Internet changed all that! Now we take photos of everything! But back in the day, when the camera was hauled out of its case, you knew that it was an occasion to be preserved.
I recently made this pendant honoring the Kodak Instamatic. This is the kind of camera I remember in our house growing up, and I'm going to guess that a lot of you reading this post remember the same. I just love the shape! :D